Our Story

Hello and welcome to Forever Pup.


We are a new Australian business with a mission to bring you and your best friend, specially curated products designed to accentuate your pup’s uniqueness.

Our pup, Django (a Havanese breed who makes a few appearances here on our store), now almost 5 years old at the time of writing, is our absolute bundle of joy, and no matter how old he gets he remains a puppy in our eyes.

Over the years we’ve bought our fair share of harnesses, collars, leads, accessories and the odd costume here and there – much of the time disappointed with heavy buckles, wonky fits, not-quite-what-I’m-after prints and general lack of quality.

After our trip to South Korea last year, we realised that k-pop, k-beauty, k-drama and k-bbq aren't the only popular trends to come out of South Korea and so we embarked on our journey to bring the latest trends to the small dogs of Australia.

Which brings us to Forever Pup. We have carefully selected our products which not only are made to an impeccable standard in South Korea, but offer us, in Australia, access to trends and styles that aren’t available to us here down under. 

We value products that focus on fit, keeping our pups comfortable whilst offering a point of difference in cute, sophisticated style.

We encourage you to have a look around, and see for yourself, and if you happen to make a purchase we hope you and your best friend enjoy them together.

Thanks for paying us a visit, feel free to contact us if you’ve any queries. We look forward to helping make you and your forever pup’s day just a little bit more special.


April, Jun & Django

Forever Pup